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🧠 AI Database Help Doc: Conversion Meeting – Presentation Deck Walkthrough

This guide walks gym owners and staff through the Conversion Meeting Presentation Deck used to convert 6-week challengers into long-term members. This templated slide deck is designed for in-person or Zoom-style conversion meetings, giving structure to the sales process while maintaining a client-focused, value-driven approach.

 


âś… When to Use:

  • During Week 3 to Week 4 of the challenge.

  • As part of the Conversion Meeting to transition the client into a 12-month agreement.

  • When using a visual presentation is more effective than just the verbal script.


🛠️ Setup Instructions:

  1. Customize the Presentation Deck:

    • Slide 1: Add your gym logo or adjust the red block background.

    • Slides 2 & 44: Update with your gym’s actual photos.

    • Slides 16 & 45: Edit the challenge dates to match the client’s current cohort.

    • Replace any placeholder language like “PL logo” or “Legends” with your brand-specific terms.

  2. What You’ll Need:

    • Laptop (for screen sharing or in-person presentation).

    • Client’s pre-sale questionnaire and weigh-in stats.

    • Updated EFT agreement form (digital or print).

    • Swag (optional, but great for retention and photos).

    • Prepared final weigh-out schedule.


đź§­ Walkthrough & Choreography:

Each slide follows this journey:

  1. Celebrate the client’s progress → Emphasize early wins (not just weight).

  2. Set long-term goals → Get clarity on why they started and their deeper “why.”

  3. Create emotional connection → Ask questions like:

    • “What are you most proud of?”

    • “Who do you want to become?”

    • “What’s something you didn’t expect to love?”

  4. Present your upsell/downsell offer → Explain the 12-month commitment:

    • Weekly option: $49/week after $11 credit applied to $60/week baseline.

    • Paid-in-full (PIF) option: $2,293 for 13 months, with $250+ in savings and 1 bonus month.

  5. Ask for the sale clearly:

    • “Want to just keep the same card on file?”

    • Then: “Would you like to prepay and save more?”

  6. Close the deal:

    • Sign the new EFT or PIF agreement.

    • Schedule their Week 6 weigh-out.

    • Grab a celebratory selfie for social proof.


đź’¬ Tone & Style Tips:

  • Stay upbeat, encouraging, and consultative—not pushy.

  • Focus on transformation, not just transaction.

  • Use assumed close language (e.g., “Let’s grab your way-out time!”).


🎯 Key Conversion Logic:

  • You are rewarding effort, not just results.

  • Scarcity & urgency: The 100% credit is only available during this meeting.

  • People want to feel like they’re winning. Lock in their momentum now.


đź§© Related Resources:


🗂️ Metadata:

Title:
Conversion Meeting: Presentation Deck Walkthrough

Category:
Sales & Retention

Tags:
conversion deck, sales presentation, week 3, client upgrade, PIF offer, retention, gym sales

Author:
Gym Lords AI Database

Last Updated:
2025-07-08