📘 Help Doc: 6-Week Challenge Choreography
To provide gym owners, coaches, and onboarding specialists with a step-by-step process for managing client experience and engagement from the moment of closing a sale to the final weigh-out meeting at the end of a 6-week challenge
🔑 Key Principle:
You don’t need to know everything before getting started—just stay 2–3 weeks ahead of your clients. Speed matters more than perfection.
🗓️ Recommended Schedule Structure:
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Start a new group of challengers every two weeks (bi-weekly cohorts).
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Week 1–2: Sell
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Start cohort on the following Monday
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Repeat every two weeks
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📌 Step-by-Step Weekly Choreography:
At Close (Immediately After Purchase)
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✅ Sign agreement
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✅ Schedule Nutrition Orientation
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✅ Add to Trainerize
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✅ Write and send Welcome Card
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✅ During Nutrition Orientation:
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Complete Weigh-in & Body Fat Scan (if not already done)
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Deliver printed nutrition assets
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Train on how to:
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Use Trainerize
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Schedule sessions
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Check in with coach
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Go over supplements
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Add to Facebook or Trainerize Group
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Schedule Conversion Meeting (Week 3)
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Take Before Photos
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Week 1
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🏋️ Attend 3 sessions
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✅ After final session of the week:
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Coach initiates Weigh-Out
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Record weight/body fat on tracking sheet near scale
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📞 Call or text check-in (Are they sore? How’s it going?)
Week 2
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🏋️ Attend 3 sessions
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✅ Final session: client weighs themselves
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✅ Record metrics
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📢 Encouragement Actions:
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Public shoutout (Facebook/Trainerize group)
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Send text or video message
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Week 3
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🏋️ Attend 3 sessions
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✅ Final session: weigh-in again
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📅 Confirm Conversion Meeting (if not already held)
Week 4
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🏋️ Attend 3 sessions
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✅ Final session: weigh-in
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🗓️ Conversion Meeting occurs (Day 18–27 preferred)
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Convert to long-term agreement
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Schedule Final Weigh-Out Meeting
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Week 5
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🏋️ Attend 3 sessions
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✅ Final session: weigh-in
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📞 Quick personal check-in (text/call)
Week 6
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🏋️ Attend 3 sessions
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✅ Do NOT weigh them out after last session
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🗓️ Hold Final Weigh-Out Appointment
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Record Final Weight & Body Fat
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Take After Photos
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Capture Testimonial & Review
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🎉 Congratulate on success
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Schedule Next Session + Weekend Check-In
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💡 Final Notes:
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If they didn’t convert at Week 3:
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Attempt conversion again during Final Weigh-Out
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Whether they convert or not:
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Always collect final metrics, photos, testimonial, and review
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Celebrate their effort and progress
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📎 Next Step: Watch the next video: “How to Prepare Challengers to Convert” for scripting and conversion setup tips.