📞 Help Guide: Using the Power Dialer to Maximize Lead Conversion
Section: Lead Follow-Up Tool: Power Dialer in HighLevel Purpose: Automate and streamline outbound call efforts to increase bookings from new leads.
📞 Help Guide: Using the Power Dialer to Maximize Lead Conversion
Section: Lead Follow-Up
Tool: Power Dialer in HighLevel
Purpose: Automate and streamline outbound call efforts to increase bookings from new leads.
✅ Why the Power Dialer Matters
Texting alone will only capture about 50% of your potential appointments. To double your schedule rate and show rate, calls must be made consistently and quickly—especially within the first few minutes of lead opt-in.
💡 Data shows that leads who are called immediately and followed up with via phone over several days are far more likely to book and show up.
📍 Where to Find the Power Dialer
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Log in to your HighLevel account
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Navigate to Conversations on the left-hand side
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Click the Manual Actions tab at the top
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Select a workflow list to load leads from:
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⭐ Power Dialer Challenge Leads -
⭐ Power Dialer Trial Leads
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📋 How the Power Dialer Works
Each Power Dialer list is pre-filtered for you:
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✅ Only includes new leads (from the past ~5 days)
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✅ Excludes leads who:
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Are already scheduled
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Are marked as do not contact
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Have a follow-up scheduled
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Were called too many times
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Are marked abandoned
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When you click Start, the system will begin calling leads automatically, one at a time. You’ll hear the phone ring, and once a lead answers, you can speak with them before moving to the next.
🎯 Use this twice a day—once in the morning and once in the afternoon—to keep up with lead volume and stay efficient.
🔁 Automations That Power the Dialer
The Power Dialer will auto-remove leads from the list when:
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They book an appointment
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They are manually moved to another stage (e.g., Do Not Contact or Archived)
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They’re marked with a callback
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They exceed the call attempt limit
If you're using a voicemail drop, it will:
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Drop a voicemail automatically on Call 1 and Call 3
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Save you time from having to leave manual voicemails
💡 Future voicemail drop videos will cover setup instructions.
🎙️ Switching Between Lead Types
To stay organized and clear while calling:
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Use the Challenge Leads list to call leads interested in the Transformation Challenge
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Use the Trial Leads list to call leads who opted into a Trial Offer
You can easily toggle between the two lists and use different call scripts accordingly, so you always know what to pitch and what context the lead has.
👥 Who Should Use the Power Dialer?
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Sales reps aiming to increase their daily booking quota
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Virtual assistants (VAs) trained to follow a script
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Front desk or admin staff assisting with outbound calls
✅ You can delegate this completely—as long as the user knows how to load the correct list and follow your scripts.
🧼 Daily Cleanup Tips
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Always clear the dialer at least twice daily
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If you talk to a lead and they shouldn't be called again:
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Move them in the pipeline to Do Not Contact or Archived
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Regular usage ensures:
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No missed hot leads
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Proper tracking and reporting
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Faster scheduling rates
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📆 Power Dialer Best Practices
| Task | Frequency | Owner |
|---|---|---|
| Run Power Dialer (Challenge) | Daily – AM & PM | Sales/VA |
| Run Power Dialer (Trial) | Daily – AM & PM | Sales/VA |
| Move leads to correct pipeline stage | After each call | Sales/VA |
| Monitor call results & conversion rate | Weekly | Manager/Admin |
🚨 Final Reminder
Text messages alone aren’t enough.
The Power Dialer is your most effective tool to capture the other 50% of your leads who prefer voice and real-time connection.
Use it daily, stay organized, and track results—and you’ll see your lead-to-appointment conversion rate soar.