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Connecting Your Facebook Page & Instagram Account to Business Manager

You’re almost there! This is the final step in setting up your Facebook Business Manager before launching ads: connecting your Facebook Page and Instagram Account. This ensures your gym’s brand is properly linked to your ad account, allowing you to run ads across both platforms seamlessly.

 

Step-by-Step: Connect Your Facebook Page

✅ Step 1: Open Business Settings

  • Click on:

  • The gear icon ⚙️ at the bottom left, OR

  • The three-line menu (☰ “All Tools”) at the top left, then select “Business Settings.”


✅ Step 2: Add Your Facebook Page

  • In Business Settings, go to:
    Accounts → Pages

  • Click on the “Add” button and select:
    “Add a Page.”

  • Type the name of your existing Facebook Page into the search field.

  • IMPORTANT: You must be a registered admin of the Facebook Page to add it.

If you're using a different Facebook account than the one that created the page, log into the admin account first or request admin access.

  • Once confirmed, your Facebook Page will now be added to your Business Manager.


Step-by-Step: Connect Your Instagram Account

✅ Step 1: Add Your Instagram Profile

  • In Business Settings, go to:
    Accounts → Instagram Accounts

  • Click on “Add” or “Connect Your Instagram Account.”

✅ Step 2: Log Into Instagram

  • A pop-up will appear prompting you to log into your Instagram account.

  • Enter your username and password.

  • After a successful login, you’ll be redirected back to Business Manager with your Instagram profile now linked.


✅ You’re Done!

Once your Facebook Page and Instagram Account are connected to your Business Manager:

  • You’ll be able to run ads on both platforms.

  • You can assign access to team members or partners.

  • Your brand will appear properly across all ad placements.

Here are additional resources and videos that might help!


Portal Lesson - Creating Your Business Manager


Video Walkthrough - https://members.gymlaunch.com/products/diy-lead-generation/categories/2155255143/posts/2177352891